The Hive Network
Hive IQ

Answer a few questions. Get your podcast playbook in ten minutes.

Hive IQ researches your market and builds a custom strategy — your positioning, the belief you need to shift, and a full season of episodes mapped hook by hook. No blank page, no guesswork.

Free with membership during launch. No call, no card.

Most shows fail before anyone hits record. Wrong topic, wrong audience, no reason for anyone to change their mind. Hive IQ does that thinking first and hands you the decisions in writing.

01 · ANSWER

A few key questions

Who you serve, what you sell, and where you want the show to take them. That is the whole input.

02 · RESEARCH

Ten minutes of work

IQ studies your niche, your buyers, and the beliefs holding them back — then makes the strategic calls and shows its reasoning.

03 · PLAYBOOK

A season, mapped

Ten episodes with hooks, reframes, proof, and clip moments — sequenced to move a stranger to a booked call.

The playbook

Decisions, not suggestions.

Every section of your playbook makes a call and explains why. It is a working document that directs sessions, briefs writers, and trains your Hive Agent.

Positioning

The specific niche your show owns and the role you play in it — advisor, insider, operator — not a general category claim.

The belief gap

What your buyer believes today, what they need to believe to act, and the one shift the entire show is engineered to create.

Blocking beliefs

The specific objections keeping buyers stuck, each one named and assigned to the episode that dismantles it.

Audience temperature

Cold, warm, and hot mapped to the right call to action, so you never push someone past where they actually are.

A full season of episodes

Ten episodes in sequence, including a designated signature episode built to anchor your paid media.

Playbook document or dashboard view
How it works

Ten minutes, start to playbook.

01

Answer

Go to iq.thehive.network and answer a short set of questions about your audience, your offer, and your goal.

02

Research

IQ goes to work on your niche — the buyers, the competing voices, and the beliefs standing in the way.

03

Generate

Your custom playbook arrives — positioning, belief gap, blocking beliefs, and a full season of episode briefs.

04

Record

Walk into a session with episode one already mapped — or hand the playbook to your team and go.

Inside an episode brief

Every episode arrives already built.

Not a title and a topic. Each of the ten episodes comes with the belief it dismantles and the beats to get there.

HOOK

The opening line that stops the scroll and earns the next sixty seconds.

PAIN

The cost of the belief they are holding, named plainly enough that they recognize themselves.

REFRAME

The turn — the new way of seeing it that makes action feel possible.

PROOF

What to actually walk through on camera so the reframe holds up.

CLIP MOMENT

The single beat flagged in advance as the short-form cut, so nothing gets hunted for later.

BRIDGE CTA

The ask, matched to how warm that episode’s viewer actually is.

One playbook. Every part of the engine.

Hive Agent is trained on it. Hive Studio sessions are built from it. Hive Academy teaches the thinking behind it. Start with IQ and everything downstream gets easier.

Common questions

What clients ask about Hive IQ.

Getting your playbook

How do I start?

Go to iq.thehive.network and answer a short set of questions about who you serve, what you sell, and where you want the show to take them. That is the entire input.

What does it cost?

Nothing during launch. Access is granted by request for the first three months while we open it up, and after that it may become available to clients only. If you want a playbook, the time to request one is now.

How long does it really take?

About ten minutes. A few minutes to answer the questions, then IQ does the research and generates your playbook. There is no intake call to schedule and no multi-week engagement.

What exactly do I receive?

A custom playbook covering your positioning, the belief gap your show is engineered to close, your audience temperature map, the blocking beliefs keeping buyers stuck, and a full season of episodes — each with a hook, pain, reframe, proof, clip moment, and bridge CTA.

How is this different from a messaging exercise?

A messaging exercise usually ends at a tagline. Every section of a Hive IQ playbook makes an explicit decision and explains the reasoning, then maps it to episodes you can actually record.

Using it

Do I need Hive Studio to get value from IQ?

No. The playbook stands on its own — it tells you and your team exactly what to say and in what order. It simply makes a Studio session far more productive if you book one.

Can my in-house team or agency use it?

That is the point. Writers, editors, and agencies all work from the same document, so the output stays on strategy regardless of who produced it.

How does it connect to Hive Agent?

Your playbook is what Hive Agent is trained on. Once it exists, the Agent can generate assets, titles, and prep that follow your positioning instead of generic best practice.

Who owns the playbook?

You do. It is your strategy, documented. Keep it and use it with any team or vendor you like.

Fit and accuracy

What if my niche is unusual?

The research runs against your specific niche rather than a template. The more precisely you describe who you serve, the sharper the positioning and episode map come back.

Can I regenerate or refine it?

Yes. Adjust your answers and run it again — many people sharpen their niche definition after seeing the first playbook and get a noticeably better second one.

Is it really custom, or a filled-in template?

Custom. The positioning, belief gap, blocking beliefs, and all ten episode briefs are generated for your market and your offer.

Results
I answered a few questions over coffee and had ten episodes mapped before I finished it. I had been stuck on episode one for months.
HeadshotDana Whitfield
Executive leadership coach

Ten minutes from now, you could have a season mapped.

Answer the questions at iq.thehive.network and see your positioning, your belief gap, and ten episode briefs built for your market. Free while access is open.

Build your playbook